Fix lifecycle stage values in HubSpot import CSVs

Lifecycle stage columns can become inconsistent across exports. TidyImports helps you map and validate lifecycle stage values before HubSpot import, with a clear report of remaining issues.

Common lifecycle stage values in HubSpot

• subscriber
• lead
• marketingqualifiedlead
• salesqualifiedlead
• opportunity
• customer
• evangelist
• other

Common issues in export data

• Mixed casing (e.g. Lead vs lead).
• Human-readable labels that don't match API values (e.g. "Marketing Qualified Lead" vs marketingqualifiedlead).
• Values from a different CRM that don't map cleanly to HubSpot stages.